Tools for More Reviews
Welcome to our online store!
Here you will find the ideal solution to easily and regularly receive more reviews for your company.
NFC Evaluation Tool
Haptic NFC evaluation tool made of real pearwood with your custom company logo.
How it works
1. Take out your cell phone
Customer unlocks his NFC-enabled smartphone.
2. Touch with smartphone
The customer touches the device (NFC) with their smartphone.
3. Leave a review
Customer is directed to review.
Choose the right way to get more reviews
Find the ideal solution to easily and regularly get more reviews for your business.
NFC Evaluation Tool with Logo
- With your company logo
- NFC & QR code for your business
- Genuine pear wood
- Pre-programmed
- Produced in social workshops
NFC evaluation card
- With your company logo
- NFC & QR code for your business
- Recycled material
- Pre-programmed
- Manufactured in social workshops
NFC Assessment Tool Standard Version
- Google logo
- NFC & QR code programmable
- Real pear wood
- Proven design
- Manufactured in social workshops
NFC Rating Display Stand
- With your company logo
- NFC & QR code for your business
- Real ash wood
- Eye-catching design
- Handcrafted in social workshops
50x Review Flyers
- With your company logo
- QR code for your business
- Recycled material
Order Process
1. Order evaluation tool
Choose your optimal tool and start your order.
2nd Design Review
After your order, we will contact you personally if we still need a logo or the link to your Google review.
3. Ready to collect reviews!
You will receive your evaluation tool and can get started within 2-3 weeks at the latest.
Made in Austria
Personal Support
Free shipping
Success stories
11.5x our usual valuations
By using shoptimizer, 123 Gold sees an average increase in Google reviews of 11.5 per month in retail.
#1 auf Google
The restaurant Meet2Eat receives 1.9 times more Google reviews per month on average than before using the review tool.
450 reviews per year
Damn Plastic was able to achieve over 450 new positive reviews within a year and, from this, initiate improvement measures for each store in real time.
Get more reviews with just one touch
Don't leave your reviews to chance. NFC device to boost Google reviews.
F.A.Q.
Check the most frequently asked questions about the assessment tool here.
How does the assessment tool work?
The shoptimizer uses NFC to forward to the desired platform. This means that NFC must also be activated on the scanning smartphone.
On the iPhone, NFC is in the tip at the top and on Android devices, it is in the middle of the smartphone.
How to activate NFC can be found in the respective instructions (Android or iOS) below.


How do I use the assessment tool with an Android smartphone?
On most cell phones that have Android installed as the operating system, the NFC reader is located in the middle on the back of the smartphone. It is therefore important that the customer also moves his mobile phone in the direction of the Shoptimizer.
With some cell phones, the NFC reader is not automatically activated and must be activated by clicking in the settings. You can find out more about this in our instruction videos above.


How do I use the assessment tool with an Apple iPhone?
With all newer iPhones from Xs, the NFC connection is permanently switched on and does not have to be activated separately. On iPhones, the NFC reader is located in the upper area of the smartphone, so it is important to tilt the iPhone slightly forward and move it towards the Shoptimizer. A link opens up for the user at the top of the screen, which must be clicked to enable forwarding to your channel.
The iPhone 6-8 models are an exception, here the reader has to be activated very briefly in the settings in order to be able to establish a smooth connection. You can find out more about this in our instruction videos above.

What do customers need to scan the QR code?
Your customers only need a smartphone with a camera.
The QR code is simply scanned with the camera - after which a link automatically appears, leading directly to the review page.
To leave a review, your customers need their own account with the respective portal, such as a Google account for Google reviews.
Do my customers need a Google account?
For your customers to rate you on Google, they need a Google account. Most users of Android devices, YouTube, Gmail, or Google Maps already have one. Many iPhone users also have a Google account—a prerequisite that most of your customers should meet.
How to sign in to Google?
Most customers have saved their password for Google. A single click on the password entry field is enough to automatically fill in the password and log in.
For security reasons, fingerprint or face approval may be required.
Are the reviews real?
Real customers share their honest experiences with your company directly on site – it hardly gets more credible and authentic than that.
How long is the delivery time?
We custom-make each product especially for you, so the delivery time is 14 business days.
More about our assessment tool
Digital assistant for better reputation & more sales.
Our innovative review tool enables small and medium-sized businesses to strengthen their online presence and attract more potential customers.
Material: Austrian wood
Variants: Light / Dark
Customizations: Company logo & Lettering
Do you have anymore questions?
Our support team is available around the clock.
Our first-class customer service provides you with answers in the shortest possible time without long waiting periods – whether it's a question about daily use or strategic advice on how to use our products more successfully.