shoptimizer news

Here you will find the latest news about shoptimizer and tips & tricks for more Google ratings.

Why Google Reviews Are Critical for GEO

Generative AI systems like ChatGPT and Google AI Overviews are increasingly deciding which companies are recommended. Google reviews are one of the most important signals here – this is how...

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AI Search 2026: Why Reviews Determine Whether ChatGPT Recommends Your Company

ChatGPT & Co. are the new gateway to the internet: 74% of purchase shortlists come directly from AI responses. What AI says about your company is primarily determined by your...

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Google Unternehmensprofil erstellen und verifizieren: Schritt für Schritt

Vom Google-Konto bis zur bestätigten Adresse: Wie Sie Ihr Unternehmensprofil anlegen, welche vier Verifizierungswege es gibt und was zu tun ist, wenn die Bestätigung nicht klappt.

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GEO for SMEs: Get recommended by AI in 4 steps (Workshop, Practice, Hotel & Co.)

74% of purchasing shortlists come directly from AI responses. With these four steps — plus a self-test — workshops, practices, hotels, retailers, and hairdressers can ensure that ChatGPT & Co....

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Optimizing Your Google Business Profile: The 12-Point Checklist

Twelve building blocks that make a Google Business Profile complete: Name, categories, services, attributes, opening hours, photos, posts, questions, and reviews – including their order and a list of common...

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Why it is so important to answer Google reviews

Responding to Google reviews is an often underestimated way to strengthen your customer relationships and improve your online reputation . Whether praise or criticism, every review offers an opportunity to...

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Shooting advertising films around the marketing tool

The shoptimizer, a marketing tool with NFC technology, is enjoying increasing popularity in industries such as retail and catering. Elias Danninger and Daniel Sigl, who developed the shoptimizer with their...

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Affiliate programs in the hospitality industry

The last few years have been very challenging for the catering industry. The COVID-19 pandemic has plunged the industry into a crisis and has brought many challenges. The closures of...

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